Louis Vuitton brought its Cruise 2026 collection to Macao for the first time last Wednesday, staging a show at The Londoner Arena that replicated the brand’s May 2025 presentation at the Palais des Papes in Avignon, France.
The 13 November event showcased new designs by Nicolas Ghesquière, Louis Vuitton’s artistic director for women’s collections, drawing brand ambassador Victoria Song, Asian icon Carina Lau, and actresses Louise Wong and Yuxiao Lu.
David Sylvester, president of global retail at Las Vegas Sands Corp., called the show an “important milestone” that reinforced Macao’s “emergence as a premier destination for culture, creativity and sophistication.”
[See more: Macao Fashion Festival kicks off with a runway show by local talent]
The collection explores clothing’s performative aspect and emotional power, inspired by the Palais des Papes’ Cour d’Honneur – a cultural laboratory where the brand reflected on wardrobe charisma and the imagery it conjures.
The collaboration follows April’s reopening of Louis Vuitton’s Four Seasons flagship, redesigned by Japanese architect Shohei Shigematsu. The store features a Travel Room connecting men’s and women’s sections via a suspended wooden staircase.
The brand operates several other outlets across Macao’s integrated resorts and luxury malls.
