More than 100 small- and medium-sized enterprises (SMEs) benefited to the tune of MOP 4.4 million thanks to the Heart of House roadshow series organised by Melco Resorts & Entertainment.
The roadshows enabled SMEs to promote their business by selling their products to 16,000 staff members working at Melco properties, including City of Dreams, Studio City and Altira Macao.
On offer were a variety of products such as foodstuffs, beverages, personal and skin care products, clothing and accessories, as well as baby products and electronics during the Easter, Golden Week and the Dragon Boat Festival sales hosted between April and June.
Francine Chicard (Macao) F&F Executive Director Anna Sit commented: “Roadshows provide a great marketing opportunity, enabling Macao residents to learn about our local branded products and helping generate publicity. It’s great that it allows more people to know about and support Made-in-Macao brands.”
Fellow participant and Smartfit Education Sales Director Moon Tang added that the roadshows have been “a great opportunity to showcase our casual and sportswear brands to Melco employees at special discounted rates as we promote the benefits of active lifestyles”.
The resort operator underlined that it will continue to support local SMEs through “a variety of sustainable development opportunities”.
